Which of the following is often used to entice customers by reducing prices temporarily?

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The concept of enticing customers by reducing prices temporarily aligns closely with the notion of a deal. Deals are typically promotions that offer discounts, special pricing, or attractive bundles that aim to encourage customers to make a purchase, often creating a sense of urgency or exclusivity.

While markdowns refer to permanent price reductions implemented to make a product more competitive or to clear inventory, and coupons serve as vouchers for discounts off specific items or total purchases, the term "sale" generally describes a broader promotional period where various products might be offered at a reduced price. Deals are often time-sensitive, creating a compelling reason for consumers to buy now rather than later.

Therefore, the correct answer highlights a marketing strategy designed to capture consumer interest and encourage immediate transactions through temporary pricing incentives.